Wayfair Inc.

Retail-Catalog & Mail-Order Houses

W Retail & Wholesale Trade People in Retail & Wholesale Trade SEC CIK 0001616707 ↗

Computed from SEC EDGAR filings and closing prices — not copied from any wealth ranking. Dataset . How we calculate this.

Market capitalisation
$13.01B
132,000,000 shares ≈ see note Covers every share class this company has on file.
Insiders on file
14
people who have filed Form 3, 4 or 5 naming this issuer
Value of insider-held stock
$122.03M
from the holdings reported on Forms 3/4/5; this figure has no separate as-of date on file
Insider-held share of market cap
0.94%
insider-held value divided by market capitalisation

What Wayfair Inc. reports

Revenue and net income below are for fiscal period FY2025, the period label carried by this company’s own annual XBRL filings to the SEC. Fiscal years do not line up between companies — one company’s FY2026 can cover much the same months as another’s FY2025 — so compare the periods, not just the numbers.

Revenue
$12.46B
FY2025 annual revenue, from this company’s own annual XBRL filings to the SEC
Net income
-$313.00M
FY2025 a loss for the period, from this company’s own annual XBRL filings to the SEC
Employees
11,800
Yahoo Finance
Where the employee count comes from

Headcount comes from Yahoo Finance, not from a filing. The date beside it is the day we retrieved the figure — it is not the date the company counted its staff, and Yahoo does not publish that date. Unlike the SEC filings behind the other figures on this page, this one carries no open licence, so we publish the number and nothing else from that source.

Insiders at Wayfair Inc.

Shares is what each person last reported holding here.

Everyone below has filed at least one insider report against this company.

Value is that share count priced at the same closing price used everywhere else on this site. A row priced from only some of a person’s securities says so — we do not quietly present a partial sum as a complete one.

Rows are grouped by the role each person reports.

The role comes from the relationship boxes a person ticks on their own insider filings — officer, director, ten per cent owner — not from anything we infer. Somebody who is both an officer and a director appears once, in the combined group, so the row count still matches the figure at the top of this page. Where no filing states a role we say so instead of guessing one.

People who file insider reports against Wayfair Inc..
Insider Reported role Shares Value Last action
Officers 2
Thomas Netzer COO 171,790 $17.08M position reported
Jon Blotner President 106,107 $10.55M S Open-market sale Sep 8, 2026 position reported
Officers who also sit on the board 6
Fiona Tan CTO 211,698 $21.05M F Shares withheld for taxes Jul 1, 2026 position reported
Kate Gulliver CFO 149,238 $14.84M F Shares withheld for taxes Jul 1, 2026 position reported
Niraj Shah CEO 71,994 $7.16M S Open-market sale Aug 12, 2026 position reported
Steven Conine Founder 71,930 $7.15M S Open-market sale Aug 12, 2026 position reported
Diana Frost Other Executive 8,304 $825.7K A Grant or award Mar 5, 2026 position reported
Harry A Lawton III CEO 2,261 $224.8K A Grant or award Nov 12, 2025 position reported
Directors 6
Michael Andrew Kumin Board Member 323,753 $32.19M A Grant or award Mar 5, 2026 position reported
Jeffrey G. Naylor Board Member 33,052 $3.29M A Grant or award Mar 5, 2026 position reported
Michael E Sneed Board Member 24,543 $2.44M A Grant or award Nov 12, 2025 position reported
Andrea Jung Andrea Jung Board Member 20,435 $2.03M A Grant or award Aug 12, 2026 position reported
Jeremy King Board Member 17,543 $1.74M A Grant or award Aug 12, 2026 position reported
Anke Schaferkordt Board Member 14,689 $1.46M position reported

Events from filings

Detected automatically in the filings linked below. Each headline is built from the numbers in those filings, not written by a model. Newest first; events older than 45 days stay listed and are marked as older.

Niraj Shah sold 107,818 Wayfair Inc. (W) shares for $8,322,996 on Mar 23, 2026

Unusual change in a direct holding

Flagged because the change that day in the shares this person holds directly was unusually large compared with their own earlier changes. The rows below are the open-market trades reported that day; under each share count is the balance the filing reports after that line.

Niraj Shah sold 107,818 Wayfair Inc. (W) shares for $8,322,996 on Mar 23, 2026
Date Insider Transaction Shares Price Value Filing
Mar 23, 2026 Niraj Shah S Open-market sale 1,994 held after: 167,143 $75.45 $150,447 SEC filing ↗
Mar 23, 2026 Niraj Shah S Open-market sale 50,198 held after: 116,945 $76.53 $3,841,653 SEC filing ↗
Mar 23, 2026 Niraj Shah S Open-market sale 32,087 held after: 84,858 $77.43 $2,484,496 SEC filing ↗
Mar 23, 2026 Niraj Shah S Open-market sale 23,539 held after: 61,319 $78.44 $1,846,399 SEC filing ↗

Total of the rows above: $8,322,996, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Steven Conine sold 107,919 Wayfair Inc. (W) shares for $8,330,823 on Mar 23, 2026

Unusual change in a direct holding

Flagged because the change that day in the shares this person holds directly was unusually large compared with their own earlier changes. The rows below are the open-market trades reported that day; under each share count is the balance the filing reports after that line.

Steven Conine sold 107,919 Wayfair Inc. (W) shares for $8,330,823 on Mar 23, 2026
Date Insider Transaction Shares Price Value Filing
Mar 23, 2026 Steven Conine S Open-market sale 32,045 held after: 85,118 $77.42 $2,480,924 SEC filing ↗
Mar 23, 2026 Steven Conine S Open-market sale 49,748 held after: 117,163 $76.53 $3,807,214 SEC filing ↗
Mar 23, 2026 Steven Conine S Open-market sale 2,162 held after: 166,911 $75.48 $163,188 SEC filing ↗
Mar 23, 2026 Steven Conine S Open-market sale 23,964 held after: 61,154 $78.43 $1,879,497 SEC filing ↗

Total of the rows above: $8,330,823, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Niraj Shah sold 93,000 Wayfair Inc. (W) shares for $6,940,214 on Feb 23, 2026

Unusual change in a direct holding

Flagged because the change that day in the shares this person holds directly was unusually large compared with their own earlier changes. The rows below are the open-market trades reported that day; under each share count is the balance the filing reports after that line.

Niraj Shah sold 93,000 Wayfair Inc. (W) shares for $6,940,214 on Feb 23, 2026
Date Insider Transaction Shares Price Value Filing
Feb 23, 2026 Niraj Shah S Open-market sale 14,504 held after: 214,610 $74.62 $1,082,288 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 60,023 held after: 229,114 $73.77 $4,427,897 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 800 held after: 196,137 $81.15 $64,920 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 3,500 held after: 211,110 $75.55 $264,425 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 4,691 held after: 206,419 $76.81 $360,316 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 7,220 held after: 199,199 $77.49 $559,478 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 1,051 held after: 198,148 $79.15 $83,187 SEC filing ↗
Feb 23, 2026 Niraj Shah S Open-market sale 1,211 held after: 196,937 $80.68 $97,703 SEC filing ↗

Total of the rows above: $6,940,214, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Steven Conine sold 93,050 Wayfair Inc. (W) shares for $6,944,261 on Feb 23, 2026

Unusual change in a direct holding

Flagged because the change that day in the shares this person holds directly was unusually large compared with their own earlier changes. The rows below are the open-market trades reported that day; under each share count is the balance the filing reports after that line.

Steven Conine sold 93,050 Wayfair Inc. (W) shares for $6,944,261 on Feb 23, 2026
Date Insider Transaction Shares Price Value Filing
Feb 23, 2026 Steven Conine S Open-market sale 60,206 held after: 228,867 $73.76 $4,440,795 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 14,782 held after: 214,085 $74.64 $1,103,328 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 3,492 held after: 210,593 $75.68 $264,275 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 7,234 held after: 203,359 $77.07 $557,524 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 4,393 held after: 198,966 $77.81 $341,819 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 1,100 held after: 197,866 $79.39 $87,329 SEC filing ↗
Feb 23, 2026 Steven Conine S Open-market sale 1,843 held after: 196,023 $80.95 $149,191 SEC filing ↗

Total of the rows above: $6,944,261, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Niraj Shah sold 142,139 Wayfair Inc. (W) shares for $15,468,518 on Jan 23, 2026

Large trade for this person

Flagged because this trade was large compared with this person’s own earlier open-market trades in the same currency — not because it is large in absolute terms. A trade that is routine for one insider can be flagged for another.

Niraj Shah sold 142,139 Wayfair Inc. (W) shares for $15,468,518 on Jan 23, 2026
Date Insider Transaction Shares Price Value Filing
Jan 23, 2026 Niraj Shah S Open-market sale 66,945 held after: 372,192 $108.34 $7,252,821 SEC filing ↗
Jan 23, 2026 Niraj Shah S Open-market sale 75,194 held after: 296,998 $109.26 $8,215,696 SEC filing ↗

Total of the rows above: $15,468,518, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Steven Conine sold 142,016 Wayfair Inc. (W) shares for $15,454,469 on Jan 23, 2026

Large trade for this person

Flagged because this trade was large compared with this person’s own earlier open-market trades in the same currency — not because it is large in absolute terms. A trade that is routine for one insider can be flagged for another.

Steven Conine sold 142,016 Wayfair Inc. (W) shares for $15,454,469 on Jan 23, 2026
Date Insider Transaction Shares Price Value Filing
Jan 23, 2026 Steven Conine S Open-market sale 67,608 held after: 371,465 $108.34 $7,324,651 SEC filing ↗
Jan 23, 2026 Steven Conine S Open-market sale 74,408 held after: 297,057 $109.26 $8,129,818 SEC filing ↗

Total of the rows above: $15,454,469, in the currency the filings report.

Source: SEC EDGAR (United States); every row links to where it was published. Event computed Sep 14, 2026.

Recent insider transactions

Of the 515 rows we hold, 1 are open-market purchases (P) and 336 open-market sales (S) — the only codes we count as buying or selling.

The rest — awards, shares withheld to pay tax, option exercises, gifts and so on — follow from an employment contract or a transfer arranged off-market, not from a decision to buy or sell, so counting them would turn this into a pay table.

A price of 0.00 is a real reported figure on gifts (G) and share awards (A) — not a gap in our data.

Insider transactions disclosed to the SEC for Wayfair Inc., newest first, each with the filing behind it.
Date Insider Transaction Shares Price Value Filing
Sep 8, 2026 Jon Blotner S Open-market sale 6,968 $100.22 $698.3K SEC filing ↗
Aug 12, 2026 Niraj Shah S Open-market sale 55 $105.43 $5.8K SEC filing ↗
Aug 12, 2026 Niraj Shah S Open-market sale 11,524 $104.68 $1.21M SEC filing ↗
Aug 12, 2026 Niraj Shah S Open-market sale 25,137 $103.71 $2.61M SEC filing ↗
Aug 12, 2026 Niraj Shah S Open-market sale 23,259 $102.87 $2.39M SEC filing ↗
Aug 12, 2026 Niraj Shah S Open-market sale 9,025 $101.98 $920.4K SEC filing ↗
Aug 12, 2026 Steven Conine S Open-market sale 175 $105.42 $18.4K SEC filing ↗
Aug 12, 2026 Steven Conine S Open-market sale 11,248 $104.69 $1.18M SEC filing ↗
Aug 12, 2026 Steven Conine S Open-market sale 23,604 $103.72 $2.45M SEC filing ↗
Aug 12, 2026 Steven Conine S Open-market sale 25,249 $102.89 $2.60M SEC filing ↗
Aug 12, 2026 Steven Conine S Open-market sale 8,724 $101.98 $889.7K SEC filing ↗
Aug 12, 2026 Jeremy King A Grant or award 2,422 $0.00 $0 SEC filing ↗
Aug 12, 2026 Andrea Jung A Grant or award 2,422 $0.00 $0 SEC filing ↗
Jul 2, 2026 Jon Blotner S Open-market sale 5,925 $96.29 $570.5K SEC filing ↗
Jul 1, 2026 Fiona Tan F Shares withheld for taxes 14,357 $95.14 $1.37M SEC filing ↗
Jul 1, 2026 Fiona Tan M Option exercise or conversion 27,073 $0.00 $0 SEC filing ↗
Jul 1, 2026 Fiona Tan M Option exercise or conversion 1,198 $0.00 $0 SEC filing ↗
Jul 1, 2026 Kate Gulliver F Shares withheld for taxes 11,347 $95.14 $1.08M SEC filing ↗
Jul 1, 2026 Kate Gulliver M Option exercise or conversion 22,428 $0.00 $0 SEC filing ↗
Jul 1, 2026 Kate Gulliver M Option exercise or conversion 428 $0.00 $0 SEC filing ↗
Jul 1, 2026 Kate Gulliver M Option exercise or conversion 218 $0.00 $0 SEC filing ↗
Jul 1, 2026 Kate Gulliver M Option exercise or conversion 392 $0.00 $0 SEC filing ↗
Jul 1, 2026 Jon Blotner F Shares withheld for taxes 11,339 $95.14 $1.08M SEC filing ↗
Jul 1, 2026 Jon Blotner M Option exercise or conversion 22,942 $0.00 $0 SEC filing ↗
Jul 1, 2026 Jon Blotner M Option exercise or conversion 182 $0.00 $0 SEC filing ↗

From SEC Form 4 filings. Every row links to the filing it came from. How we calculate this.

What a Form 4 is

The report an officer, director or large shareholder must file after trading their own company’s stock.

Subsidiaries — 7 legal entities

Subsidiaries of Wayfair Inc.

7 legal entities named in the subsidiary exhibit filed with this company’s most recent 10-K. . Filing on SEC.gov.

This is not the full list. SEC rules only require a company to name its significant subsidiaries.

What that leaves out

Smaller entities are left out of the exhibit entirely. A short list here means a short exhibit — it does not mean the company owns nothing else. Nothing on this page is inferred: every name below is copied from the filing.

Subsidiaries Wayfair Inc. names in its most recent annual report, with the place each one is organised.
Subsidiary Organised in
CastleGate Logistics Canada Inc. Canada
CastleGate Logistics Inc. United States
Wayfair Illinois LLC United States
Wayfair LLC United States
Wayfair Maine LLC United States
Wayfair Securities Corporation United States
Wayfair Stores Limited Republic of Ireland
What counts as a subsidiary

A subsidiary is a separate legal entity this company controls; it is not the same thing as a brand, a division or an office. These entities do not file with the SEC in their own right, so there is no separate page to open for them.

Think a number here is wrong? Open the linked filing and compare — how to report it.

Sources and technical notes

Every figure on this page comes from filings to the U.S. SEC via EDGAR. Nothing here is estimated, and nothing is taken from press coverage or company websites.

Share count: weighted average over the reporting period (us-gaap:WeightedAverageNumberOfSharesOutstandingBasic), taken from Wayfair Inc.’s own filings and multiplied by our closing price. Not a single-day figure — treat this market cap and its rank as approximate. Full method.

What that share count means

this company did not tag a cover-page share count we could read, so the figure is the average number of shares outstanding across the whole reporting period rather than a count on any single day. If the company issued or bought back stock during the period, the true count today is higher or lower than this.

We do not take a market cap from a data vendor, and we do not estimate one: the figure is a share count from Wayfair Inc.’s own SEC filings multiplied by the closing price we hold for the same stock.

Logo: Wayfair / Public domain , via Wikimedia Commons ↗ — used here to identify the company. Trademarks remain the property of their owner.